Toyota Continues to Lead the Automotive Industry

At Toyota South, we've always prided ourselves on offering some of the best vehicles on the road today. From the Toyota Highlander and hybrid Toyota Prius, there is no segment that Toyota doesn't master with the quality and dependability they're known for. As such, it only makes sense that they'd be recognized as the top automaker in the industry by a wide range of organizations.

This is where the Interbrand "Best Global Brands 2011 Report" comes into play. Each year, the report showcases a wide range of brands across all major industries, ranking them based on the financial performance of products and services; the role that they play in purchase decisions of custmers; and their ability to bring in earnings for the company.

So how did Toyota fare in this year's report? The Japanese automaker excelled! To be more precise, they gained six performance points this year, with a total of eleven. This includes points for dealing with prior quality issues and the most favorable way possible and for overcoming the challenges of Japan's earthquake and tsunami aftermaths.

"Even though Toyota faced both an internal crisis and an external crisis, the company forged ahead by focusing on safety and quality, modifying its leadership structure and capitalizing on its world-renown green efforts," the report adds.1

It's clear that Toyota won't let anything deter them from bringing the highest quality vehicles in the world to dealerships like ours at 961 Four Mile Rd Richmond, KY 40475, so that drivers in the greater Lexington area can enjoy them. If you'd like to learn more about specific models, such as the Toyota RAV4, Toyota Tacoma, and Toyota Camry, then make sure to browse our new Toyota inventory and showroom pages today.

Once there, you can compare models, specs, and trim levels; consider financing and lease options; and even learn how to maintain your vehicle with the help of our dedicated Toyota parts and service/repair departments. Of course, if you're really itching to get behind the wheel of your next vehicle, then be sure to schedule a test drive by contacting Toyota South online or by phone at (866) 981-4921.

Source: 1 http://www.autoevolution.com/news/toyota-still-number-one-interbrand-39329.html

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